Caesars Entertainment has launched its first online and mobile sportsbook in Louisiana, on the same day the state officially allows operators to start accepting online sports wagers
Caesars Entertainment has launched its first of all online and wandering sportsbook in Louisiana, on the same day the say officially allows operators to bulge accepting online sports wagers.
The product, now live in 10 states across the US, carries the Caesars Sportsbook branding and comes with a special launch offering to tempt customers to signalize upwards immediately. If bettors shoes a $20 wager, they incur $300 inwards unloose bets, disregardless of whether they win or lose.
With triad other betting operators launch their online sportsbooks on the same mean solar day – DraftKings, FanDuel Group and BetMGM – the special offers are potential a manoeuvre to persuade customers to mark upwards with Caesars instead.
In additional to special offers, customers tin also make vantage of Caesars Rewards, a loyalty strategy aimed at rewarding bettors with hotel stays, food and fuddle coupons, cash in bonuses, and gaming opportunities.
Eric Hession, Co-President, Caesars Digital, commented: “Launching our Caesars Sportsbook app on the first-class honours degree mean solar day nomadic sports wagering goes live in Louisiana is a bountiful second for our legacy in the state. Louisiana sports fans feature shown us their passionateness for sports betting every twenty-four hour period since the gap of our Caesars Sportsbook locations at Harrah's New Orleans and Horseshoe Bossier City.
“Our nomadic app is ready to play fans finisher to the sports they love patch offering the really topper inward rewards.”
The operator’s online launch complements its existing sports betting offerings, with retail sportsbooks implemented at Harrah's New Orleans and Horseshoe Bossier City in October 2021.
Caesars already has a deep-rooted connectedness with Louisiana, having struck a trade to rename the New siege of Orleans bowl as Caesars Sportsdome, o'er 20 years ago.
The accompany also of late spent $325m on transforming its New siege of Orleans property, Harrahs, with a full overhaul and rebranding undertaken.