Dazn continues to shape the leadership of its new sports betting service, Dazn Bet, with Gemma Burge appointed as Head of Safer Gambling

Dazn continues to work the leading of its unexampled sports betting service, Dazn Bet, with Gemma Burge appointed as Head of Safer Gambling.

Burge, who joins the soon-to-be-launched Dazn Bet from William Hill, spent nearly tierce years with her former employer. She served inwards a similar role at William Hill, leading the company’s Safer Gambling Policy, Strategy and Risk department.

Prior to William Hill, Burge spent a similar amount of time at Sky Bet, undertaking several roles inward the company’s Risk Assurance department.

On her young position, Burge commented: “I’m dead delighted to portion that I’m starting a new view as Head of Safer Gambling at Dazn Bet. I'm really excited to follow workings for this incredible brand as it starts its unexampled venture, edifice a gaming see that testament raise safe swordplay and client well-being. Time to wad those bags and relocate to the Rock!”

Dazn Bet, which will launch this summertime with the expert sustenance of Pragmatic Play, testament be headquartered inward Gibraltar.

Dazn plans to launch its young sports betting service of process in clip for the protrude of the forthcoming 2022/23 football season, which will follow on the net weekend of July for the English people Football League and the for the first time weekend of Aug for the Premier League.

Burge is the latest inwards a train of young appointments made past the fledgeling company.

Mark Kemp has been installed as Dazn Bet’s young CEO, having antecedently served as CEO of BoyleSports and Managing Director of Tote UK.

Furthermore, former Amazon and Entain executives, Sandeep Tiku and Ian Turnbull, were named Chief Technology Officer and EVP of Betting, respectively.