FanDuel continues casino drive with Asaf Noifeld appointment

Flutter Entertainment’s FanDuel has appointed former PokerStars executive Asaf Noifeld as its new Managing Director, Casino

Flutter Entertainment’s FanDuel has ordained former PokerStars executive director Asaf Noifeld as its young Managing Director, Casino.

Not only is Noifeld young to the role, but the role itself is new, and will check Noifeld have responsibleness for the lapse of FanDuel’s online cassino business.

Noifeld moves from PokerStars, another fortify of Flutter's, where he served as the Managing Director of PokerStars Casino.

He served at PokerStars for 8 years and helped establish the company’s online cassino business, spell spearheading marketing and mathematical product mapping initiatives.

Noifeld has also worked at 888 Casino, working his way up through a change of roles.

Noifeld testament control out of FanDuel’s New House of York headquarters, which heads operations for FanDuel Casino inwards the New Jersey, Pennsylvania, Michigan, Mae West Old Dominion State and Ontario markets.

President & CEO of FanDuel Amy Julia Ward Howe said: "Asaf brings deep experience edifice online casino businesses crosswise the globe.

"I am delighted to append him to our leaders team, as he has extensive knowledge in the space, which will facilitate farm our online cassino business organization in North America."

In January this year, Amy Gordie Howe spoke with Gambling Insider on her want to beef up FanDuel’s sports betting and iGaming offerings.

“We are America’s keep down one sportsbook; we came come out of Q2 with a 42% marketplace portion out and we need to uphold to beef up that moat, peculiarly on the production side," she said.

“But my 2d bighearted objective lens is to elevate the grandness of the gambling casino and iGaming segment.

"It’s critically important to our overall portfolio; we’re posing hither with Flutter, the largest online gaming operator, and we have got tremendous assets we tin and haven’t yet full leveraged. So, casino, you’re going to view a lot to a greater extent coming inwards that space.”

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