Speaking at Kambi Group’s virtual Capital Markets Day earlier today (Tuesday 22 June), Kambi CEO Kristian Nylén gave an insight into the company’s plans to accelerate its growth in the global sports betting market
Speaking at Kambi Group’s virtual Capital Markets Day earliest today (Tuesday 22 June), Kambi CEO Kristian Nylén gave an brainstorm into the company’s plans to speed up its growth inward the global sports betting market.
Nylén firstly outlined the tercet nucleus areas Kambi focuses on when optimising its sports betting content; technology, lay on the line management and regulation.
The latter is undoubtedly a prominent issue inwards the industry rightfulness now, and Nylén believes the provider is leading the way when it comes to sports betting integrity.
“We are rattling right at making trusted the products we are offering inward the different regulations are compliant,” he said. “We are very often reporting issues we see, but more importantly I consider we are really upright at non offering events that we, beforehand, trust could follow suspicious.”
Nylén also explained just how life-sustaining it is for tier-one operators to utilise groups such as Kambi to delay onwards of the competition: “I'm pretty trusted that for most operators, if you're non I of the inviolable largest, you make to outsource.
“Tier ones that remain vertically integrated get under one's skin an inferior product, and are overtaken by emerging operators who leverage outsource models. And that has been real manifest inward Europe o'er the utmost decade.”
He pointed to major worldwide companies including Apple, Boeing and Rolls Royce as examples of the advantages of outsourcing, and exactly how of import it can be going forward.
“We canful looking at different industries across the world,” he noted. “Like Apple, for example. An enormous company, and they still outsource tonality components inwards their phones, for instance. TSMC is doing their semiconductors. They translate the problem is best off with having a provider instead than doing everything in-house.
“The same goes for Boeing. They are outsourcing maybe one of the most important components of an aeroplane; the motors. This is often through past Rolls Royce. They're not edifice the unit planer themselves. And I cerebrate you tin read these examples to pretty often every manufacture in the world. You don't get along everything in-house.”
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