Slot simple machine behemoth Light & Wonder announced it expanded an correspondence with Charles Dudley Warner Bros. to play more of the amusement society hitting movies to the gaming firm’s portfolio of online slots.
Las Vegas-based Light & Wonder will put to work with Warner Bros. Discovery Global Themed Entertainment to introduce more cyberspace slot titles that are themed with Warner Bros. movies. The carte of movie-inspired slots testament commence with Willy Wonka: World of Wonka, which has long been a favourite among slots players at land-based casinos.
The long-term correspondence will ensure Light & Wonder’s in-house mettlesome developing teams purchase a serial publication of highly successful firebrand licensing offerings from its long-term partner Warner Bros. Discovery Global Themed Entertainment, with titles crossways a mountain chain of verticals readiness to run into regulated markets world-wide through the OPENGAMING ecosystem,” according to a statement.
Financial terms of the expanded concord were not disclosed. Light & Wonder has antecedently offered Willy Wonka-inspired lottery tickets in some states.
Wizard of Oz on Deck
Light & Wonder will wander out the net variant of the Willy Wonka: World of Wonka one-armed bandit gritty inward the US, UK and Europe. The companion added other Willy Wonka-inspired online slots will live highly-developed inward the future.
As for other Warner Bros. movies that could live leveraged for iGaming content, “Wizard of Oz” could be on coldcock in arrears “Willy Wonka and the Chocolate Factory.
“Light & Wonder is also readiness to convey another land-based hit, The Wizard of Oz: Road to Emerald City online as portion of the planetary rights agreement, with additional branded games from the Warner Bros. Discovery portfolio to follow,” added the gaming company. “As with the Wonka titles, to a greater extent smash Wizard of Oz games are planned for button crossways 2024 and beyond.”
The military press outlet didn’t refer other Warner Bros. content that could eventually live used for themed slots, but the amusement company has a rich content depository library including Batman films and Looney Tunes cartoons, among many more.
Why It Matters
News of the expanded Light & Wonder/Warner Bros. arrangement comes at a time when iGaming operators are more and more looking for to long pillow their expansion slot portfolios, and that includes leveraging constituted and unique mental object to invoke to bettors.
That’s a practical come on because slots are higher-margin games, and players are usually devoted to special brands and titles. As such, there’s an increasing intersection point between online casino operators and slot machine manufacturers.
For slot simple machine manufacturers such as Light & Wonder, on that point are obvious benefits to boosting exposure to the online gambling casino market. Notably, iGaming is projected to develop to a greater extent rapidly and deliver meliorate benefit margins over the long-term than brick-and-mortar casinos and sports wagering.
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